Start full, not empty.
Formats, papers, colours, finishing, runs — every product carries its complete spec, tied to the workplan that prices it.
Sell pre-produced stock alongside made-to-order print — with live inventory, reorder points and the same checkout.
Anything the standard doesn't cover — your specialities, packaging, unusual formats — modelled as your own products. A new product spins up from an existing workplan in minutes. The honest answer to 'can it do that too?' is usually: yes.
Variants are structured data — and the API speaks it.
Every variant is described as clean JSON: options, dependencies, prices. Create products via the API, sync them to shops and marketplaces, or generate whole catalogues programmatically.
{ "product": "Broschüre A4", "workplan": "bogenoffset-5-5", "options": { "paper": ["135g", "170g", "250g"], "finish": ["matt", "soft-touch"], "runs": [250, 1000, 5000] }, "price": "live" }
Four ways to a price — not one of them is 'gut feeling'.
A set price per variant — simple and transparent for standard articles.
Live from the workplan — every run priced from real performance values.
Imported or negotiated lists per customer, product or quantity tier.
Rules that react to quantity, material and customer in real time.
Margin runs through a multiplier per customer — quantity- and material-dependent. Your cost base stays untouched; the price adapts to the relationship.
Questions about product & catalog
What does the 80% standard catalog include?+
The print products most companies sell — business cards, brochures, flyers, posters, stationery and more — pre-modelled with formats, papers and finishing, ready to connect to your workplans.
Can I sell stock and made-to-order together?+
Yes. Stock items with live inventory sit next to made-to-order products in the same catalog and checkout — no separate system.
How do customer-specific prices work?+
Through multipliers per customer or group on top of the live calculation, plus optional negotiated price lists. The cost base stays the same; only the customer-facing price changes.
Can I create products via API?+
Yes. Variants are clean JSON, so you can generate single products or whole catalogues programmatically via the REST API and sync them to shops and marketplaces.
What about products outside the standard?+
You model them as your own custom products on the same workplan logic — specialities, packaging, unusual formats. If your shopfloor can produce it, the catalog can sell it.
See your catalog, eighty percent built.
We'll show you the standard catalog and model one of your specialities live. Around 30 minutes.